Thursday, February 5, 2009

ONDCP Commerical

The Office of National Drug Control Policy/Partnership for a Drug-Free America (ONDCP) just launched a new ad campaign against marijuana making their total expenditure to date 1.7 billion dollars. This ad campaign was launched after the ONDCP paid 43.7 million dollar for a 3 year independent study of the effectiveness of the ad campaign. The study reported that the ads do not work. After seeing this new fear campaign on the gateway effect of marijuana I feel that the ONDCP again missed the mark but I leave it up to you guys to be the judge.

8 comments:

JohnMHarvey said...

Well played. Doesn't mean there aren't burnouts who started with weed.

Peter H of Lebo said...

I agree, there are burnouts with weed as with alcoholics who started with alcohol or chain smokers who started with cigarettes or fat people who started with McDonald. Curiously enough both alcohol and tobacco are considered by the medical community more harmful and addictive than marijuana(http://www.antiproibizionisti.it/public/docs/thelancet_20070323.pdf)-Good Read. Legislation does not use a rational scale to assess the harm of drugs and potential misuse, something that science can provide. Thus it seems silly to waste billions of tax dollars and law enforcement time to crack down on any mention of marijuana when instead if legalize the drug would provide tax revenue.

james said...

Check plus.

james said...

I also love the line "live above them"

Peter H of Lebo said...

Yeah, "live above them" impossible, maybe curing cancer while making out with Gina Carano. That article I posted in my comment is from the Lancet a really good medical journal, the British version of the New England Medical Journal.

Ted said...

I think they just should run with the new hypothesis that pot may raise testicular cancer risk, true or not, and see if that works.
http://www.cnn.com/2009/HEALTH/02/09/health.pot.cancer/index.html

Peter H of Lebo said...

haha, the ONDCP ads right now are cartoon stick figures, somehow incorporating into those commercials the loss of testicles could be pretty hilarious and awesome. I think it would be very effective.

Big Myk said...

"That article I posted in my comment is from the Lancet a really good medical journal, the British version of the New England Medical Journal."

My public health expert I used some years back in an AIDS case (from of all places Johns Hopkins), said that Lancet, while commanding a certainly level of respect, tended to be out there somewhat and not trusted by everyone. Lancet, if you recall, published the two fairly heavily criticized Iraq mortality studies.