Thursday, October 18, 2012

Apple unable to lose its cool

In July of this year the High Court in London ruled that consumers were unlikely to mistake Apple's iPad with Samsung's Galaxy Tab. Judge Colin Birss said in the ruling that "[Samsung's tablets] do not have the same understated and extreme simplicity which is possessed by the Apple design. They are not as cool."

Apple appealed the ruling, so they were stuck with the unenviable task of proving that Samsung's Galaxy Tab was just as cool as the iPad. Of course, they lost. I suppose no lawyer, no matter how much you pay them, can prove that.

For punishment Apple will have to explicitly state on its website and in print that the Galaxy is just "not as cool." It's just like when you had to stand in the corner of the classroom wearing a sign that read, "I'm sorry that you're not as cool as I."

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